Guestblog written by EmielsDesigns – 2025-10-08
Why I Wrote This
As an artist, I know how challenging it can be to get noticed. You pour your heart and soul into your work, yet without visibility, even the most powerful art can remain unseen. I’ve been there myself — and that’s why I want to help other artists increase their online presence, even on a tight budget.
The truth is: you don’t need expensive ads or fancy agencies to be found. With a few smart SEO (Search Engine Optimization) strategies, you can help Google — and your audience — discover your art more easily.
1. Understand SEO: Help Google Understand You
SEO might sound technical, but at its core, it’s simply about helping search engines know what your website is about. When your site is clear, active, and connected to other relevant pages, Google will start showing it higher in search results — and more people will find your art.
One of the most powerful parts of SEO is link building — getting other websites to link back to yours. Each link acts like a small “vote of confidence.” The more quality links you earn, the more credible and trustworthy your website becomes in Google’s eyes.
Think of collaborations with art blogs, creative communities, or even local galleries who feature your work online — every mention helps.
2. Start a Blog That Tells Your Story
Your blog can be one of your best SEO tools. Write about topics that give people a deeper connection to your art — your creative process, your inspirations, the meaning behind certain works, or the stories from your studio life.
When you publish authentic, relevant content, people will naturally share it and link to it. Over time, your blog becomes a magnet for both new visitors and search engines.
3. Use Instagram Creatively
Instagram isn’t just about pretty pictures — it’s a discovery engine. You can add links to your stories, which means you can directly lead people to your website, shop, or blog.
Save those story links in your Highlights, so they stay visible even after 24 hours. Keep your bio link updated with what matters most — your latest artwork, exhibition, or article. Every time someone clicks, it’s another small bridge to your creative world.
Let’s collaborate and make art more visible — one link at a time. Check out my Instagram and discover even more